working in our business and not on our business - just doing the work (part ll - the invisible stuff)

please don't take me for "granite" locket by polarity
Our businesses are work.

You don't quit your day job (or dream about this), so you don't have to work. If you do, you better have a rich uncle who really, really likes you ... alot.

(and not in any kind of creepy way, I hope)

Lots of people give us advice about working on our business - telling us "you need to be working on your business and not in your business - you don't want to build yourself a job".

Some advisers will say this as if it is absolute truth, which it absolutely isn't (not much is).

It's not that this isn't a valid conversation to have. It is. It just isn't the whole conversation.

First of all, there is nothing wrong with creating yourself a job - no one else is creating them, so we pretty much have to now.

2nd, the more we work in our business, the invisible stuff, the stuff that no one will ever see us do, the stuff of late nights and callouses - the more we build our skill set, the more we refine our story, the more time we spend making the stuff that matters - the less working on our business we have to do at all.

It may look like the visible work is what has garnered us our rewards but we know it is the work we have done in our business that has allowed it to happen at all.

Working on our business will never get us those rabid customers who tell two friends and then they tell two friends and so on and so on ....

(what is that from, it's driving me nuts?)

it's the invisible work we do that earns us that, not the Facebook posts and Pinterest pins.

There are really no shortcuts. And if it looks like someone has found a shortcut -

(I believe that we are not born with unlimited choices, we can't be anything we want to be, we were all born for different things and someone who has found their thing may look like they have found a shortcut)

it is only because they have not cluttered up their own path with crap and it is easier for them to see where they need to go and to get about the business of getting there. The shortcut almost always leads people to wanting to take the longer road, with its twists and turns, next time though.

There is a certain amount of resistance that comes with really caring about something. Sometimes it is the part of our work that we are most resistant to that serves as an indicator of our real work. The counterfeit creator is wildly self confident - the real one is scared to death that things will not work out and she does the work anyway.

Hubs business has been busy for 12 years.

He has a service business so his work cannot be outsourced (thank goodness), but he isn't doing anything someone else isn't doing, too (there are 5 other shops in our very small town doing the same thing) - he is just doing it better and maybe 'better' is the wrong word here, but he is truly passionate about what he is doing. This doesn't mean he doesn't have resistance to the work at times - he just gets up and does the work anyway.

He almost never works on his business and he almost always thinks he should be. He shouldn't. The work he does in his business makes working on his business almost unnecessary. The people who need him, find him. He doesn't think about all the things he needs to be before he can get to work. He just gets to work.

We just do it or we don't do it.

If we were meant to write a book or make a family or cure cancer and we don't do it - we don't only hurt ourselves -we hurt our ancestors, we hurt our children, we hurt our planet. We shame the Goddess energy whose sole purpose is to nudge us and support us and push us along our path. We can't cheat the world of our contribution. We have to give the world what we've got.

part III what do we got?

(yes, I realize this is grammatically incorrect - it's Friday, weekends laugh at grammar, grammar's for Mondays)

sacred and profane print

happy weekend all! xo


DancingMooney said...

Amen Sister! Happy Weekend to you too!! ♥

Catherine Ivins said...

back at you Janell! xo

KJ said...

The thing is I should probably be in business. I enjoy it all, except the photography part. I like the buying. I like the creating. I like the organizing (actually, I love the organizing part of it.) I am really good at spread sheets. I do not follow trends they fade to quickly to base any sort of handmade business on- by the time I catch up the trend is being marketed at Walmart. I even enjoy talking to people as long as I don't think of it as sales.

I think I need more hours in the day.

Catherine Ivins said...

me, too Kathy and yes, to the more hours, computers were supposed to give us more time, but that has backfired on us ...