Pricing for Our Skillset - the piece of the pricing puzzle that doesn't get talked about enough Part 1

When I was a bank manager

(yes, I was a bank manager, please don't judge me)

there were salary ranges for different positions within the bank.

So, if a bank teller's hourly salary range was $10-$15 an hour, a total newbie would get $10 and a teller with say 5 years experience would get $15 and a teller with 20 years experience would get .. well, $15.

There was a certain dollar value attached to specific work and at some point more experience just didn't translate to better, more valuable work - to make more money the teller would have to develop new skillsets and transition into a different position; one with a higher (perceived) value.

As makers things are different, but the final say in our perceived value is determined by our customers (some would say "the market" but I do not believe so much in large homogenized things like "market" right now, so we will just say customers).

And the skillset we bring to the table greatly factors in too, until it doesn't anymore.

Let's say you are a person making necklaces who buys a charm and a chain and strings them together and if you are working with certain materials - either one of a kind findings or precious metals or stones or if you package or market your necklace in some very clever way you can charge more than someone who goes to Michael's and buys a charm and a chain and puts them together, but ....

this is because you have expended more energy (in the form of time or money) into your makings to increase their perceived value

you have taken the time to either search out those one of a kind findings, or make that special packaging or do that branding and marketing establishing yourself as an expert or you have put additional money into the metals and stones you are working with

this is not because you have a greater skillset and often when you factor in the additional energy expended - you are not really making more than our Michael's shopper because for makers in a crowded marketplace - skillset matters.

Many online shops were likely started with a 'what the hell' - let's throw it up there and see if anyone buys it

(and I know this pisses off a lot of skillset focused makers and the only reason it doesn't piss me off is because it is pretty much exactly what I did with my shop Uncorked in the beginning)

and I don't think this is something to be totally discounted as a jumping off point

sometimes the best way to start something new is by making the earliest conditions for success very, very easy - of course if this "easy" isn't followed by "more challenging and skill growing" we are in for a whole heck of a lot of well ... nuthin much.

There are also makers that start a business with a skill set that has been developed over time (which is how I started Polarity) and sometimes many, many years of time and this has to be factored in - until it can't be anymore because this increased skillset cannot be recognized by the customer as increasing the item's perceived value (and then lots of things other than skillset come into play).

There has been so much great info out lately about pricing for makers and hopefully talking about skillset (and raising of standards and challenging ourselves) will contribute to a fuller conversation.

As makers wanting to be paid what we are worth - which for many people means enough to quit our day job or pay our bills without actually factoring in whether we are doing the kind of work and have the kind of skillset to justify that yet -

well, if we want to earn what we are worth and if we are working from our hearts we are worth a hell of a lot - well to pay us for that we need to be thinking about just what we are doing to produce well, magnificence

yes, magnificence let's go there - even when there requires us to stand on our toes and stretch out our arms and fingers all the way - and to be attuned that when our skillset reaches a certain point (maybe someone who has been knitting for 2 years has the same skillset as someone who has been knitting for 10 - or maybe she doesn't) we probably need to be adding value in other ways.

So, anyhoo - will continue this series next week and if you want to know what the hell I am getting at here (which is multiple things actually because life is messy) you will have to stop back (please don't hate me, but I miss you when you're not here).

NOTE - the new moon on Tuesday in Gemini was exactly conjunct Polaris the pole star - Polaris is on the tail of the great she-bear constellation, Ursa Major.

It's known as having great spiritual power, since all the stars appear to revolve around it. Many legends associated with the star Polaris and the she-bear Ursa Minor are about women and spirituality and I have been obsessing about Polaris for a long time (I even named my locket for her)

and since all signs above are pointing to a new empowerment of the feminine down here it is worth reading about. There is a little essay here that supports all my feelings about this new moon.

* may the odds be ever in your favor print by cloud and clover

String Art Letters on Old Books - Upcycled Tutorial




Some may remember my string art project a year or so ago with rubber bands

(I learned a lot from that project including why this is called string art - my rubber bands have since launched themselves across my studio at odd moments zapping me in the back of the head - but great art can be dangerous folks, so rather than take it off the wall, I just work with my bicycle helmet on at all times now - this has created a lot of bad hair days, but on the plus side I am ready to jump on my bike in a flash if I need to make a run for it - ie the zombie apocalypse the CDC was denying existed a couple weeks ago - not that they would tell us if there was a zombie apocalypse or if a Polarity customer has gotten themselves magnetized to a street sign or something - not that this has happened ... yet, but I need to be ready)

I also learned complicated patterns are not for me.

(save them for the experts - ie 10 year olds at summer camp who make those amazing owls and sailboats).

Now I am not actually spelling out the word POLAR here, although we are expecting 100 degree temps today so this would not be a bad thing - but am still working on my last 3 letters.

Trying to decide if I should flip the books over and work on the blank back sides

(this is actually a display project for my upcoming wholesale shows).

The blank sides may be what I end up with, but I really, really love seeing the titles, even though it is all a bit busy, so I am going to try it both ways, but for today in this heat I will just stop with POLAR and focus on this

(since I don't have an air conditioner in here yet).

This is a totally easy project.

Just print out your letters, double stick tape them to your books, drill nail holes - note drilling into books is kind of like rubbing 2 sticks together, so drill slowly unless you want burn marks, nail around the letter, remove your paper template, string your embroidery floss.

There is no right or wrong way to do this - if you like things orderly you will probably need to take your time with your nail holes and strings and want to use the blank book backs.

Some tips would be - if you use the front of books, outline your letters (zigzag in and out) with the floss so you don't lose track of your nails and fill in areas you don't want to fill in, use a thread color that totally contrasts with the book (notice my letter R will probably have to be redone), when threading don't cross a nail head - you don't want a thread hiding a nail head - and you can totally use the small nail heads usually used in string art I wanted a kind of furniture nail head look with this.